There's a war going on out there for talent. Colgate knew it was competing with other firms for top recruits, and decided the answer was to let its employees speak directly about the advantages of a Colgate career. The video was shown at universities and business schools all around the world. It speaks to a new generation of plugged-in, media savvy recruits.

Click here for an article about the power of media in corporate communications.

Video Transcript: Colgate Recruiting

Content:

Various Employees:
Guatemala.
South Africa.
U.S.
Card:
Colgate Palmolive

Various Employees (cont):
Australia.
China.
France.
Brazil.
UK.
India.
Peru.
It really is a global company.

Card:
Global Diversity of Our People

Employee 1:
There are so many different nationalities at Colgate.

Employee 2:
We’re able to share our cultures very quickly.

Employee 1:
Colgate is exceptional about global opportunities.

Employee 3:
Being exposed to new cultures, new people, and really the personal development that goes along with that.

Employee 4:
You start to really understand what you know about yourself, as well as what you know about the local market, the local consumer.

Employee 2:
It automatically enables you to understand problems from a much broader perspective.

Card:
Global Advantage

Employee 3:
It’s benefitting from the various experiences of people around the globe.

Employee 5:
It’s so challenging and so exciting because you look at things in a different way.

Employee 4:
You’re always going to be exposed to people from different countries, different cultures, with different languages and different experiences.

Employee 3:
It’s really a day-to-day life experience

Employee 1:
Colgate after ten years abroad is like my second family.

Employee 5:
I actually come to work smiling, and most days I leave smiling, which I think is saying a lot.

Employee 4:
My absolute favorite thing about my job is that I laugh every day. (she laughs)

Employee 5:
If you want a truly global experience across all different levels

Employee 3:
I can’t think of an organization that values those things more than Colgate Palmolive

Employee 2:
It is a best in class program that really gets people’s careers started out on the right track.

On Screen:
Pictures of buildings, people walking outside, employees from the video smiling in the office or outside. Colgate Palmolive logo.

End.