Franklin & Marshall College

Franklin & Marshall Challenge:

Produce a series of videos to excite high school prospects and to use in various venues: in the admission office before campus tours; online; emailed to newly-accepted applicants; and screened to kick-off a day-long yield event for parents and accepted students.

Tribe Solution:

Tribe captured authentic comments from professors and students alike, interspersing them with scenes of campus life and spending well over a year to amass a library of footage from which this particular on-line admission video was produced.

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Credits

Creative Director: Vern Oakley
Producer/ Director: Jon Huberth
DP: Michael Spindler, Buddy Squires, Jamie Rosenberg
Editor: Ray Quaranto
Associate Producer: Lori Schmon

Awards

2013- Silver Medal- Telly Awards

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“It’s one thing to understand the role of video in business communication, it’s another to know how to use video to solve actual business problems. Vern Oakley gets that.”

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