After Mark Zuckerberg’s two-day hearing on Capitol Hill, Facebook shares jumped more than 5 percent--over $4 BILLION.

What happened prior to the hearings?

“Facebook hired a team from the law firm WilmerHale as well as outside consultants to coach Zuckerberg on questions, and on how to pace his answers and react if interrupted.

Last week I had the opportunity to attend the Big Data and Ethics conference, a half-day program featuring four expert speakers and a Q&A/panel discussion sponsored by Corporate Communications International held at the Zicklin School of Business at Baruch College.

In his excellent book Barking Up the Wrong Tree, Eric Barker contends that pessimists are more often right in their predictions, but optimists are more often more fulfilled and productive in life.

Scientific research has come up with a long list of benefits to being optimistic.

Does vulnerability equal weakness? The answer is a resounding no. I shared Brene Brown’s TED Talk about vulnerability with my class of graduate-level students at Baruch College back in the fall. Their reaction was priceless. Even though the talk is about eight years old(!), it's a reminder to me that the human characteristics of vulnerability, humility and courage are more essential than ever.

In Global 1000 companies, an unexpected event occasionally triggers the critical need for video communication: a PR crisis, a time-crunched acquisition or merger, or a crisis communication that, if not addressed, will create a mudslide--costing a company millions or billions of dollars.

Neil Ball interviewed Tribe CEO Vern Oakley for The Entrepreneur Way. You can listen to the podcast here.

A few choice quotes:

“Working hard, trying different things, learning from their experience... and 20 years later you become an overnight success.

A good strategy is nothing without a good culture. Companies that maintain a culture of diminishing people, putting them down, institutionalizing sexism or harassment, or protecting abusers, are always going to go down in flames if they do not change. I don’t care how good your strategy is, if your culture isn’t right it will get you every time.

The concept of resume values vs. eulogy values comes from David Brooks’ 2015 book, The Road to Character. If you’re like me, perhaps you contemplate your career in terms of “résumé values”-- thinking of my client list, the award-winning corporate videos I’ve created, the experience of running a production agency for over 30 years.